How She Quadrupled Her Traffic From Pinterest: OSP Episode 004

When most people think about Pinterest they think of fashion, recipes or DIY projects but one of Pinterest’s most popular categories is quotes.

In this episode of the podcast I chat with author and mental health expert Judy Belmont, MS, LPC.

We take a look at some of the mental health aspects of Pinterest, both negative and positive. We also discuss how she was able to quadruple her traffic from Pinterest, grow an audience of over 7500 Pinterst followers to promote her message and her book.


Quotes on Pinterest

The pin below has been repinned 37,988 times! This number doesn’t even include the times this image has been pinned by other pinners directly from the site.

The pin links back to a product on Etsy that has been viewed 59,634 times. It is probably safe to assume that this Etsy shop owner has made a couple of sales from Pinterest traffic.


Pinterest inspirational quote
Source: via Cynthia on Pinterest


Pinterest and Mental Health

For some people there is a dark side to Pinterest. Images of extremely thin women have become known as “thinspiration” or “thinspo”.  For many people this can contribute to eating disorders and a distorted body image.

In Pinterest’s Accceptiable Use Policy, it states that users agree not to post content that:

creates a risk of harm, loss, physical or mental injury, emotional distress, death, disability, disfigurement, or physical or mental illness to yourself, to any other person, or to any animal.

When thinspo or thinspiration is searched for on Pinterest, this message appears.


Thinspiration message on Pinterest 

On the positive side the inspirational quotes found  Pinterest and the beautiful images can serve as a way to take a break from the stress of daily life.

A while back I wrote about taking the ultimate staycation aka a virtual vacation with the help of Pinterest. Here’s a peek at some of the images on my Places and Spaces board  that can help you get away from it all virtually.


Places and spaces board on Pinterest

Places and spaces board on Pinterest


In this episode:

  • Thispiration on Pinterest
  • Pressure to live up to the ideal images found on Pinterest
  • Tips for professionals getting started on Pinterest
  • How to use the links available in Pinterest to your advantage
  • How to stay true to your message
  • Group board tactics


JudyBelmont MS LPC

-Judy Belmont, MS, LPC is a national speaker/author promoting mental and emotional wellness. She is a member of The National Speakers Association and American Society for Journalists and Authors. Judy is a media source on psychological and personal development issues, and has written practical, “therapeutic toolbox” books for mental health practitioners and trainers.  She is the co-author of the self-help book, “The Swiss Cheese Theory of Life .” Judy’s Emotional Wellness For Positive Living Facebook page and Website offer wellness blog posts and resources, as well as Daily Positive Inspirations. Join her Community boards on Pinterest which focus on mental health and wellness. (Affilate link) 

 Did you hear???

Just incase you haven’t heard, the Oh So Pinteresting podcast is now available on iTunes and Stitcher! Whether on the go or at your computer, you can subscribe and never miss an episode.

Do you have a Pinterest success story you’d like to share on the podcast? Drop me a line in the comments below if you’d like to be on the show.


About ohsopinteresting

Cynthia Sanchez is a Pinterest marketing consultant and expert. Cynthia created, one of the early leaders in Pinterest education for businesses. Contact Cynthia on LinkedIn:

  • Holly Waterfall

    gosh, what great information in this podcast! i’m just starting to get into the group boards, and I’ve found so much more traffic as well. I never thought to look for mental health boards though – I would reach a whole new world of people. Man, I’m pumped now and totally don’t want to be at work and would much rather spend the day pinning lol.

    • Cynthia Sanchez

      Thanks, Holly! I completely know how you feel about wanting to spend the day pinning 😉 I really think Pinterest is great because it makes it so easy to find and share great information and also connect with people with similar interests, whether it be as serious as something for for health related issues or for something fun. The information behind a single pin could really make a difference in someone’s life. I’m looking forward to your group boards.

      • Holly Waterfall

        me again! question for you. I’m not sure I understand what you mean by putting a clickable url in your pin description? I always put Happy Food Healthy Life at the end of my description. What will make it clickable. Just add .com at the end? Thanks for your help!

        • Cynthia Sanchez

          Holly, yup, its as easy as that so in my pins I use simply Unfortunately, it only works in the “old version” of Pinterest. It doesn’t work with the new look that had a big release for a lot of users yesterday. I hope they include it when they fully convert all of the accounts.

          • Holly Waterfall

            ahhh, no wonder it wasn’t a clickable link then. I’m on the new look (which i really like.. i think). i’ll start adding .com from now on and hope it updates soon!

  • Vincent Ng

    Hi Cynthia, I really enjoyed your podcasts, it helped me open my mind about the possibilities of Pinterest beyond fashion and food. Judy was an amazing guest, and provided such rich content about communities to build a loyal following.

    And like Holly, I feel like I want to spend my days pinning. I know your podcasts will catch on. I pinned your graphic the other day and got two repins with half an hour. Looking forward to all your pinteresting content.

    • Cynthia Sanchez

      Hi Vincent!Thanks so much for your comment 🙂

      I’m so glad that the interview with Judy was helpful and thank you for pinning it. So, far the podcast has been a wonderful experience. I’ve even started pinning about podcasting!

      Please feel free to connect with me here or on G+ with any Pinterest questions you might have, I’m always happy to help.

  • Tom Francis

    Great information!

    I’ve written a guide on leveraging sales from Pinterest that could be of interest:

    I hope you find this useful, Thanks Tom


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