Understanding Content Marketing Part 1

Understanding the Mythical Beast of Content Marketing OSP 097

Content marketing is a phrase that gets thrown around a lot. But what exactly is it? Does your business really need it?

Welcome to the second installment of my four-part Summer Super Fun digital marketing Spectacular. Last week we talked about what businesses should know about websites, this week we’re going to take a look at the content marketing side of things.

Three things you NEED for Pinterest Traffic OSP 092

Three things you NEED for Pinterest Traffic OSP 092

Blogger and graphic designer, Dustin Stout, wasn’t seeing much traffic coming to his blog from Pinterest. He figured that his audience just wasn’t using Pinterest. Things have certainly changed, He’s now getting more Pinterest traffic than ever before.

A Blogger’s New Pinterest Strategies for Success OSP 087

A Blogger’s New Pinterest Strategies for Success OSP 087

If your business or blog happens to fit in one of the popular categories on Pinterest such as fashion, DIY or food you might think that success will be easy and you don’t need to bother with Pinterest strategies. Sometimes you have to be even more strategic to stand out from the crowd. See what one blogger did to help her pins get attention.